Getting a domain name for your restaurant
Registering your restaurant’s, bar’s, coffee house’s, etc. unique domain name is very simple, and takes approximately 3 minutes at most.
Our preferred domain registrar company is Name.com, we’ve had great experience with them throughout the years, they have a great administration panel, they are cheap, and there aren’t any pricing surprises as with many other registrars.
Oh, and a word of caution if you choose to get your domain at a different registrar, beware of the “$1 for the first year” domain offers. The price for the second year just might go up to $40.
Read More9 content ideas for restaurant newsletters
Coming up with something really interesting to say, something your restaurant’s newsletter subscribers will definitely want to read, can be hard at times. You work hard on building your establishment’s email list, but writer’s block can set upon anybody.
If you’re having difficulties coming up with ideas for this month’s newsletter, here are a couple of tips to get those cogwheels turning:
Read MoreHow to get restaurant visitor email addresses
Getting the contact details from your virtual and physical restaurant visitors is the basic building block of having an effective, successful newsletter.
Keep in mind that with asking for an email address, you’re asking for personal information, which most people don’t give out easily. You really have to offer something of value to get their email addresses, but more on that later.
Where is a good place to get restaurant visitor email address?
Well, just about everywhere, for example:
Read MoreRestaurant website mobile optimization guidelines
Mobile is here, and it’s not going anywhere any time soon. People love the convenience of having all the information the Internet can provide at their fingertips, wherever they are.
People of all ages in cities of all sizes trust their mobile devices for guidance on where to have a bite or drink. According to a recent Google report, 30% of searches relating to restaurants are made off of mobile devices.
Read MoreHandling negative restaurant reviews and how to find them
Once you create your restaurant’s/bar’s/café’s profile on social review sites, such as Yelp, Google Places, and all the other restaurant directories, you will start getting reviews from your guests.
More and more people are relying on public reviews to make decisions, especially when it comes to where to eat, so keeping an eye on them is important, and should actually be part of your public relations strategy.
Read MoreHow to get reviews for your restaurant
Getting reviews on social review sites for your restaurant is important for a number of reasons:
- Local SEO
- Creating awareness and trust in review readers due to social proof
- Learning how your visitors truly see your establishment
Sites like Yelp, Google Local and Citysearch play a huge role in the f&b business nowadays. Having good reviews on these sites is very important for any restaurant, bar, café, pub, etc. nowadays.
Read MoreQR code tips for restaurants and bars
QR codes have become more and more popular with the mobile internet revolution and growth of the smartphone market, which makes the use of QR codes by restaurants more and more important as well.
Basically, a QR code is an image that anyone can scan with a smartphone equipped with a camera and a QR code scanner program. Once the QR code is scanned, the smartphone will interpret the “code”, and carry out the function requested by the QR code.
Read MoreOnline Marketing Guide for Restaurants & Bars
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